The cattle in the Certified Hereford Beef program are a naturally efficient breed that help sustain the land on which they are raised. Compared to other cattle breeds such as Black Angus, studies show that Hereford cattle eat significantly less feed per day — this conserves crops, water and other vital resources that today’s consumers are increasingly concerned about saving.** **Bedwell, S. (2017, August). The Efficiency Experts. Hereford.org. https://hereford.org/wp-content/uploads/2018/01/hereford_efficency_report.pdf