Certified Hereford Beef’s® Success is Due to the
Integrity and Passion of Our People and Partners


Certified Hereford Beef® is a national premium beef program; a not-for-profit organization; and a celebration of family farmers and ranchers across the United States. Since its founding in 1995 by a passionate group of Hereford producers, this brand has remained unique as the only Hereford beef label owned by an alliance of local farm and ranch families.
At the heart of Certified Hereford Beef is a deep-rooted commitment to raising the finest quality Hereford cattle. This dedication shines through in every cut of beef, resulting in a consistently superior product that has won the hearts of chefs, retailers, and consumers. Rave reviews speak volumes about the love and care that goes into every step of the process.
Leading this organization is Ernie Davis, our Chief Executive Officer, whose vision and passion for quality drive the team forward. Alongside him is Craig Bacon, the Chairman of the Board of Directors, a Hereford rancher whose leadership and support, along with the support of all our Board members, help make Certified Hereford Beef a trusted name in the industry.
The entire CHB team is dedicated to not just providing exceptional beef, but to supporting and valuing our customers and partners, and to honoring the traditions and hard work of the farmers and ranchers who make it all possible.



The American Hereford Association is the second largest beef breed association in the U.S., proudly representing over 8,500 active adult and junior members. As a not-for-profit organization, it is dedicated to serving the Hereford ranching community to ensure a viable, profitable, and sustainable livelihood.
The Association focuses on enriching the lives of its members by offering educational programs and services, investing in research and innovation to improve the industry, and promoting the Hereford breed. Their commitment to education and support helps ensure that the Hereford community continues to thrive and grow.
Certified Hereford Beef (CHB) LLC, is a subsidiary of the American Hereford Association, along with Hereford Publications Inc. (HPI) and the American Beef Records Association (ABRA).
We are grateful each and every day for our many loyal and excellent partners across the supply chain. Our packers, distributors, brokers, and customers operate with integrity and enthusiasm. Together, we carry on the outstanding legacy of Certified Hereford Beef—from ranches to tables across the U.S.

National Beef is a valued Certified Hereford Beef® packer partner, providing customers with the best Certified Hereford Beef products when they want them, how they want them, and where they want them.
National Beef offers Certified Hereford Beef products and marketing support to help our retail and foodservice customers promote their Certified Hereford Beef program and make it a differentiating success. We are pleased to partner with the National Beef team as not only are they experts in beef, they are Certified Hereford Beef enthusiasts, and customer-oriented problem-solvers.
Our National Beef team is ready to meet your Certified Hereford Beef product specifications and expectations, including orders, POs, and transportation.

Committed to localizing food production, Upper Iowa Beef partners with family-run Midwest farms, including Certified Hereford Beef® ranchers in the Midwest. Its state-of-the-art facility was purpose-built for efficient, high-quality beef processing, providing our customers with innovative processing and packaging solutions and meticulous attention to detail all the way through to delivery.
