Wholesale Retail Cuts of Beef
from Certified Hereford Beef®

Certified Hereford Beef: Bold Flavor and an Authentic Story Consumers Love

Our strict carcass specifications have led our brand to be recognized as an industry leader for consistent product size and uniformity. This allows you to more accurately calculate plate cost and maximize your margin.

Homegrown by US family rancher-owners with a passion for raising this prized heritage breed.  We are not just selling beef. We’re sharing a legacy of quality, sustainability, and community-building.

Taste-tested: Certified Hereford Beef has a distinct, naturally bold beefy flavor, with finely interlaced threads of marbling and tenderness that consumers notice. It consistently wins cuttings and taste tests.

Certified Hereford Beef receives rave reviews from fine dining steak houses, top-rated burger establishments, and barbecue aficionados.

Hispanic consumers have distinct preferences when it comes to beef: not only do they tend to buy certain cuts, but they desire a bold, fresh beefy flavor that is not overpowering but full and balanced. Certified Hereford Beef matches this flavor profile.

Breed integrity: Certified Hereford Beef is USDA-Certified, All-Natural, and has true heritage breed genetics

Hereford ranchers are at the forefront of sustainability. Research shows that each Hereford consumes about 2 pounds less feed per day, which saves 1.7 billion gallons of water annually compared to the rest of the premium branded beef category. When shoppers know they are helping save precious natural resources, it’s easy to feel good about what’s in their cart and on their plate.

Brand Differentiation and Trust Drive Sales

  • When shoppers choose Certified Hereford Beef®, they’re supporting local families who not only own and raise the cattle themselves, they own the brand. Every cut reflects their heritage, integrity, and livelihood, giving shoppers a product they can trust and feel good about choosing.
  • Hereford genetics help guarantee a consistent, high-quality product. You can trust the product integrity and performance and be proud to put your store’s name behind it.
  • The taste and brand values appeal to discriminating beef eaters, both early adopters like those seeking new products and flavors on social media and heritage-minded shoppers.
  • We judiciously choose our partners, working with distributors, brokers, and packers who help us sell and market Certified Hereford Beef products with passion and integrity.
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Certified Hereford Beef® has a Full Offering
of Beef Products for Retailers

Ground Beef

  • 10 lb. Tubes
  • 1 lb. Brick Packs
  • Burger Patties

Primals

  • Brisket
  • Ribs
  • Loins
  • Tri-Tip
  • Tenderloin
  • Chuck Rolls
  • And more

Value-Added

  • Portioned Cut Steaks and Roasts
  • Pre-cooked Prime Rib
  • Pre-cooked Pot Roast
  • Deli Meats (Roast Beef, Pastrami, Corned Beef)
  • Retail Ready
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Retail Beef Licensing Agreements

Beef retailers who choose Certified Hereford Beef differentiate their offerings with a distinctively full-flavored and tender branded beef program that includes a local, authentic story.

Our licensing system is easy to execute and leverage. You’ll earn exclusive access to a wealth of marketing solutions, promotional tools, and unique resources to build buyer awareness and sales. Contact us to learn more.

Merchandising Tools to Elevate Your Meat Case

As a valued customer, you’ll have convenient access to our Partner Portal, where you can view and order marketing and merchandising materials. We work with customers to provide attention-grabbing and relevant in-store and out-of-store content that helps drive sales.

“Local” Rancher stories and engagement

Custom signage, Point-of-Sale materials, and digital assets

Staff training and product education resources

Co-branded promotions and seasonal campaigns

Visit The Partner Portal →